Every year over 300 monster, ghouls and goblins descend upon the largest amusement park in the midwest for an event called HAUNT. Each year the producers behind HAUNT design, develop and build three new haunted attractions. Each year Mitosis is tasked with developing the identity behind those attractions. We work closely with the HAUNT producers and Kings Island Entertainment to develop identities that illustrate the haunted nightmares that lay just inside these attractions pulled right from visitors nightmares.

“Twisted Tales” identity was developed as part of Kings Island’s family friendly halloween event Howl-o-Fest.

Services Utilized:

  • Design Discovery
  • Design Concepts
  • Final Art