When Lastar Inc. acquired the Audio Unlimited brand in 2011 the brand was in need of a face lift and the online presence did not exist. The high-end wireless consumer audio brand was looking to now make a splash in the marketplace and the team at Mitosis jumped right.


We started with nothing and dived quickly into ideation, looking at the assets, the products and market research. We landed on what you see today an immersive product experience that gives the customer great insight into the features, benefits and most certainly the aesthetic appeal of the product itself.

Services Utilized:

  • Digital Strategy
  • Market Research/Analysis
  • Product Photography
  • Motion Graphics Design
  • Website Design
  • Development
  • Custom Warranty Submission Tool
  • Analytics